Founded by Alia Bhatt, Ed-a-Mamma is a homegrown kidswear brand built on the pillars of sustainability, storytelling, and everyday comfort. With thoughtfully designed clothes made from natural fabrics, the brand champions conscious choices for children and for the planet. We help bring this purpose-driven brand to life through social media storytelling and content ideation. From playful carousels and scroll-stopping reels to planet-positive messaging, we shape Ed-a-Mamma’s digital presence into a space that’s joyful, responsible, and full of heart, just like the brand itself.